About Me:
I am Thejani from Sri Lanka. I currently serve as a Senior Lecturer in Marketing at the University of Colombo, Sri Lanka. My passion lies in bridging the gap between theory and practice—exploring innovative ideas and sharing knowledge is at the core of my academic vision. I am particularly focused on using the power of marketing to promote sustainability and a zero-waste lifestyle. In addition to my academic endeavours, I have taken on various administrative roles, such as coordinating the Diploma in Marketing Programme and serving as the Secretary for the Doctoral Colloquium at the University of Colombo. I enjoy dancing, meditating, and spending time with my family in my free time.
Research Interests:
Circular economy; sustainable marketing; consumer decision-making; consumer disposal behaviour
Education:
PhD in Marketing (Reading for), at the Ƶapp, New Zealand.
Postgraduate Diploma in Professional Marketing, 2021, Chartered Institute of Marketing, UK
Certificate in Teaching in Higher Education (CTHE), University of Colombo with SEDA accreditation, UK, 2020
MSc in Management, 2020, University of Sri Jayewardenepura, Colombo, Sri Lanka
BSc (Hons) in Marketing Management (Special), 2016, Sabaragamuwa University of Sri Lanka
Supervisors:
Senior Supervisor:Lucie Ozanne
Co-Supervisor:Ann-Marie Kennedy
Additional Supervisor:Joya Kemper
Publications:
Ozanne, L. K., & Thejani Madhuhansi, W. H. (2025). Consumer Repair Decision-Making: A Systematic Literature Review and Future Research Agenda. International Journal of Consumer Studies, 49(6), e70127.
Madhuhansi, W.H.T., Ozanne, L.K., Kennedy, A., & Kemper, J. (2025). Consumer disposal behaviour of durable and semi-durable products: A systematic literature review and future research agenda. International Journal of Consumer Studies, 49(2), e70032, .
Google Scholar:
ResearchGate:
Conference Presentations:
Enablers and barriers for second-hand clothing purchase: An exploratory study of young consumers in Sri Lanka, International Conference on Marketing Management (ICMM 2025), Sri Lanka Institute of Marketing, Sri Lanka.
Madhuhansi, W.H.T. Consumer Disposal Decision-Making Process, UCBS Postgraduate Research conference 2024, UC Business School, Ƶapp, New Zealand
Madhuhansi, W.H.T. Tourists' destination image formation: A study on first-time visitors in Sri Lanka, UCBS Postgraduate Research conference 2024, UC Business School, Ƶapp, New Zealand
Madhuhansi, W.H.T. An investigation of the consumer disposal decision-making process, Doctoral Colloquium, ANZMAC 2023, University of Otago, New Zealand.
Madhuhansi, W.H.T. An exploratory study on consumer repair decisions, International Conference on Marketing Management 2023, Sri Lanka Institute of Marketing, Sri Lanka.
Thennakoon, D., Kapiyangoda, K., Madhuhansi, W.H.T., Perera, K., & Kathriarachchi, E. Virtual training on problem-based learning during COVID-19: The potential for successful training transfer. International Conference on Education, Research and Innovation, 2021. Spain.
Madhuhansi, W.H.T. Factors affecting green purchase intention in Sri Lanka, International Research Conference of Business Management 2017.
Madhuhansi, W.H.T. Celebrity endorsement on consumer purchase intention for milk powder market, Sri Lanka, Interdisciplinary Conference of Management Researchers 2017.
Awards and Honours:
People’s Choice Award & finalist- UC Visualise Your Thesis Competition 2025
UC Sustainable Development Goals PhD Scholarship.
Winner of the UC Business School 3MT thesis heat and the finalist of the Ƶapp 3MT thesis competition 2024.
"Best Reviewer Award" of the UC Business School Postgraduate Research Conference, 2024.
DC travel grant award at the Australian and New ƵappMarketing Academy (ANZMAC), University of Otago, 2023.
Outstanding track paper award at the International Conference on Marketing Management, Sri Lanka Institute of Marketing, SlIM Research Bureau, 2023.
"Student of the Year" Vice-Chancellor’s gold medal award for overall excellence in academic studies, leadership and extra-curricular activities at the Annual Convocation, Sabaragamuwa University of Sri Lanka, 2016.
Other:
Regional student leader for Oceania- PRME (Principles for Responsible Management Education)
Secretary of UCBS’s postgraduate research students’ committee (December 2023-February 2025)
A member of the Toastmasters Club at the University of Colombo
Associate Member, CIM
Why did you choose UC?
The Ƶapp is renowned for its commitment to high-quality education and research, particularly in the area of sustainability.
Best things about study at UC:
Working with a fantastic supervisory team greatly enhanced my research journey, providing invaluable guidance. Engaging in extracurricular activities offered a refreshing balance to my studies, allowing me to develop new skills and friendships.
